by Brian Fraibble
Do you think selling new homes requires specialized skills? My experience and the input of 90% of my site agent colleagues would agree yes. It’s actually more of a knowledge game and the statement that knowledge and power proves true in negotiating with the new home construction site agents.
“KNOW THE DEAL”. That quote is never more important than when negotiating with a new home site and negotiating a great deal for your customer; converting said customer to a client.
Standing inventory. Quick move in homes. Showcase homes. These are often titles defining inventory that the builders are anxious to sell. Our clients desire to build a home from the ground up and customize is very important; however an option for a move-in ready house is a possibility for discounted pricing and additional incentives.
We get into some specified techniques during our training sessions, please join us for awesome networking and interactive learning. HAPPY SELLING!
We @ TNT are constantly stressing the importance of the relationship between site agents and Realtors.
This key relationship opens the door for smoother transactions, happier clients and more closings. New home site agents are trained in the selling skills of critical path.
Meet and greet. Demonstrate. Qualify. Site. Close. It’s often said “the meet and greet is the most important aspect of the critical path”; and many site agents are challenged with the simple process of introduction.
It’s much easier to sit down with a friend over a cup of coffee and negotiate an agreement then it is to negotiate the same agreement with a stranger. Wouldn’t you agree?
When a skilled realtor walks into the room and already has established a relationship with the builder’s agent, we are now prepared to work together along with our